“Fashion being my unconditional love, I persuaded Bsc. (Hons) in textile science & fashion studies from the best college in Kolkata. I wasn’t sure if I wanted to be a designer, but I always knew for a fact that I wanted to be an entrepreneur, just like my dad! The only thing that inspired me from the entire process of constructing a garment was the mood board- the aesthetic, the colour palettes, the texture and the design direction. So, I found out that there was a missing part of me, wanting to learn more about branding. After knowing how to make it, all I wanted to know was how to sell it well, really well.

Later, I joined Pearl Academy, New Delhi to pursue Fashion Business for my post-graduation just to find the obvious- BRANDING, it was for me. A creative person who loves strategy and sales, but wasn’t sure how to go forward and join a company after completing her post-graduation as we were just in the middle of a pandemic. So, I did the least obvious thing at that point of time - turned down a Job offer I got concluding my internship to start a creative agency of my own.

From 1 client to more than 20 clients globally, just in a few months (sounds pretty extraordinary right?) but it ALL happened from an Instagram page. I did not pitch a SINGLE CLIENT, just our Instagram page did it all alone."